In this extensive guide of website must haves for driving traffic, leads & sales, you will learn…
- How to get found online with search engine optimization (SEO), including building inbound links, meta tags, and more.
- Important design and usability factors you need to know.
- Tips for creating content that attracts and keeps visitors on your website.
- Best practices for converting traffic into leads, including calls-to-Action, landing pages, and forms.
Website Design Trends Change, But the Essentials Stay Constant
Website design is a fascinating form of art. If you have been in business for over 10 years, you’ve likely had several versions of your website. It’s amazing how quickly we can identify whether something has gone out of style, or looks fantastic.
But no matter what, your website must have functional purpose outside of merely looking good. We’ve worked with loads of websites that look cutting-edge, but show less than 100 views a month inside of Google Analytics. This is the equivalent of the classic adage, “Having a fancy billboard in the middle of the desert.“
With our 25 Website Must-Haves Ebook, we aim to help you have a good-looking billboard, and place it in a city — not a desert!
Number 8: USING THE RIGHT IMAGES – Images can be a powerful element to any website, but use them wisely. Take care to place meaningful images on your site; every image is transmitting a subconscious message to your audience and sometimes the result can be different from what you might expect.
We hope that you become a student of the Fannit Knowledge Center and begin improving your business’ marketing! Fill out the form to get started, and before you know it, you’ll have a website that has your competitors shaking in their boots.
Create predictable growth by sharpening a clear strategy with our bolt-on team.
Generate qualified leads by focusing on a message that reaches people who need what you offer.
Allow your brand and revenue to bloom by partnering with our established team of experts.