The Challenge: Lacking a true digital marketing partner to grow to multiple 7 figure business

Carpet to Go, a well-established premium carpet vendor in the Seattle and Bellevue metro area, knew they needed more than just an ordinary digital marketing approach—they needed results. They had been in the game for over 20 years, but were missing a partner who could actually drive the traffic and leads necessary to compete in a crowded market.

The team wanted more than just SEO buzzwords—they wanted to understand how SEO could work for them and deliver real, measurable growth.

Better Design With More Traffic!

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+2853% Lead Volume
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+4.6% Lead Conversion Rate
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$4.3M Sales Increase

Traffic Explosion!

Flooring Sales & Installation-1

More Lead Sources

Flooring Sales & Installation-2
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“I hired FANNIT to build me a website. 6 months after launch my company did an extra $750k in revenue because of the leads the website was driving. Now, we are going to do the rest of their program.”

Cole Thompson
Cole Thompson

West Edge Landscapes

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“FANNIT’s services resurrected our business and made us a viable, productive company again. We are now stronger than ever. It felt like a miracle that FANNIT knew how to get New Life Rockeries back into the green.”

Bobby Dappen
Bobby Dappen

New Life Rockeries

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“We had an agency doing SEO, but were not moving up the rankings. I didn’t take too long to see the difference after FANNIT took over. The results are there!”

Daniel Dorn
Daniel Dorn

Sta-Built Construction

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“It’s been a great experience working with FANNIT. We don’t have the marketing specialists in our company and with these guys it just runs. ”

Roger Noriega
Roger Noriega

Vistascapes

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“Working with Fannit for the last several years has been a wonderful experience! They’re great to work with and have helped us scale our business and provide valuable strategy and insight into how to achieve our goals.”

Liz Long
Liz Long

Carpet to Go

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“Since working with FANNIT we’ve been able to book more appointments and get bigger jobs. We’ve had consistent growth, what more could I ask for.”

Mark Brown
Mark Brown

Brown Building Contractors

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“I didn’t know much about SEO marketing. From when we started, we’re probably 9X-10X since you guys FANNIT came on board. We’ve improved significantly.”

Bobby Bisharat
Bobby Bisharat

Aegis Construction

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“We couldn’t have built our business without FANNIT. They’ve shown us how digital marketing works and have generated the local leads we’ve needed to keep our crews thriving.”

Julianne Sherman
Julianne Sherman

Evergreen Window Cleaning & Home Maintenance

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“Fannit transformed our Kingston Radon in just 5 months! Our Google maps traffic soared, and we now rank for 1,400 new keywords. Their services have significantly increased our leads and revenue.”

Stuart Trier
Stuart Trier

Kingston Radon

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“With the new website FANNIT built, we feel much more confident going into new jobs we’re bidding on because it represents who we are extremely well. And people can find us online. FANNIT does great work.”

Dave Milne
Dave Milne

Milne Electric & Technologies

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“The SEO work FANNIT has done for me has increased my revenues, helped me launch a new service, and improved my marketing ROI. Hire this team!”

Jason Sexton
Jason Sexton

On the Go Moving & Storage

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“FANNIT helped another one of my clients turn things around. They reduced our marketing costs by 300%, increased lead volume by 70%, and increased our revenue by $7.7M.”

Jesse Stoddard
Jesse Stoddard

Attic Projects

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“Fannit has taken excellent care of us, ensuring they understood our business, our budget, and our desire to grow. The investment we made was so worth it, the advice & execution of the strategy has led to remarkable revenue and profit growth.”

Jesse Timmons
Jesse Timmons

Kingston Radon

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“FANNIT has been great to work with from the beginning. The way they keep marketing accountable to sales is refreshing and their focus on reporting and tracking has allowed me to understand the impact my campaigns are having.”

Dan Rawls
Dan Rawls

Precision Tree Service

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“FANNIT helped me with clean crawl’s marketing. We grew them like crazy. Great to work with and their process worked.”

Jesse Stoddard
Jesse Stoddard

Clean Crawls

How We Drove Results

The Solution: From Competitors to Conversions

With a few steps already in place, FANNIT took the reins to elevate Carpet to Go’s digital strategy to the next level. Our approach wasn’t just about “doing more”—it was about doing what worked.

We started by diving deep into their challenges and goals, conducting extensive market research, and developing a thorough, step-by-step plan to drive traffic, generate leads, and ultimately grow their bottom line. Every tactic we deployed was carefully tracked and optimized, ensuring every action contributed to Carpet to Go’s success.

The Strategies That Delivered Marketing Success

  • Local SEO Expansion: Started with a targeted focus on 2 key cities, later expanding to 6, maximizing local visibility.
  • Paid Search Campaign Management: Delivered strategic ads to attract high-intent customers looking for flooring solutions.?
  • Backlink Building (Off-Site SEO): Created a network of quality backlinks to boost Carpet to Go’s domain authority and rankings.
  • On-Site SEO Enhancements: Improved site content, structure, and keyword targeting to increase organic traffic.
  • Conversion Rate Optimization: Monitored user behavior to enhance site design and maximize lead generation.
  • Local Review Management: Ran campaigns to boost positive local reviews and build customer trust.
  • Third-Party Vendor Management: Coordinated efforts with external vendors for a seamless marketing experience.

From bi-weekly check-ins to transparent reporting, we ensured that Carpet to Go knew exactly what was happening—and why. This partnership was built on learning, growth, and, most importantly, results.

Ready to grow your flooring sales & installation business?

Let’s talk about how we can build your carpet installation contractor business or flooring store —just like we did for Carpet to Go.