Tony Lael 
Are you trying to generate B2B leads through social media? Identifying quality prospects is tough regardless of the industry you’re in, but it’s proven to be particularly challenging for B2B companies in general due to the reduced market size. Creating strategies where you consistently acquire quality B2B prospects that eventually turn into leads requires deep … Read more
Using marketing KPIs to measure performance across your marketing efforts and marketing channels can sometimes feel like too much. It should not require a degree in statistics to measure whether or not your marketing investment is returning solid marketing ROI. You want to stay busy building organic traffic and getting new, local customers with lead … Read more
As the marketing field continues to change and develop, keeping up with the times can be a difficult task. Marketing managers are faced with the challenge of managing and organizing their marketing teams and strategies to perform successfully on every available marketing front — and there are a lot. With so many facets to think … Read more
If you have purchased HubSpot to help with inbound marketing, or plan to, this blog can serve as a quick reference guide to help you manage through the milestones of a successful implementation. If you would like, you can download our full guide. 1. Make sure you understand the various modules to HubSpot software and … Read more
Working remotely on teams is not a new phenomenon. However, because of the coronavirus, we are seeing a spike in the search for ‘working remotely’ because entrepreneurs and business owners are being forced to figure out how to do this for perhaps the very first time in their careers. (Cover image provided by Getty Images) … Read more
Top Performers Use or Have Sales Playbooks Sales Playbook: An approach to building dominant-level digital sales and marketing capabilities in this modern age is no different than climbing Mt. Everest. In the last 20+ years it’s been laser engraved on my brain that if you don’t have a target to shoot at you can’t hit it – … Read more
Brand design and development is difficult for most small-to-medium-sized businesses to leap into. After all, branding jargon is confusing, brand design agencies can be pushy and at times snooty. Afterall, they understand the psychology behind colors. Lol! What do you do, are you suppose to redesign your website? If you feel overwhelmed by the idea … Read more
Figuring out how to leverage customer segmentation, let alone understanding what it even is, can be a challenge for many small-to-medium businesses. HubSpot Marketing can help you as you try to find your ideal customer and then reach out to the correct buyer personas. If you try to define customer segmentation by searching on Google, … Read more
This blog is NOT going to teach you how to become an SEO (Search Engine Optimization) expert. I want to walk you through all the questions small company owners typically ask when hiring an seo services company like Fannit to help generate leads and earn more revenue. VIDEO: Preview: How to Hire an SEO Expert … Read more
Internet Marketing Strategy: The Hitchhiker’s Guide Partnering with a new internet marketing company may feel like a daunting, long process. But don’t panic. Read this first. The Fannit Team has worked with a diverse portfolio of clients in many different industries, including (but not limited to): Manufacturing Legal Healthcare / Health & Wellness eCommerce Software-as-a-Service … Read more
