Keith Eneix Big Algo Updates Do Kill On August 1st 2018, Google launched one of the most aggressive algorithmic changes we had seen as an SEO company since the notorious 2013 Google update, “Penguin”. The August update came like any other Google update, no warnings and lots of speculation. Overnight, some of the most affected niches (finance … Read more
PPC Management Though it can be an incredibly valuable marketing technique when done correctly, paid advertising can be intimidating, nuanced, and confusing. I clearly remember my very first impression of paid search advertising; PPC struck me as the most rigid, unforgiving form of marketing that one only finds themselves practicing when they lack the creativity … Read more
SEO is Dead? Not a Chance! Recently, I read a comment from a web design company on the MOZ blog where they confidently stated that SEO (search engine optimization) was really, finally, dead. Their reasoning? Well, when you create a website with great content and user experience (UX), it makes people just convert naturally on … Read more
These days, online marketing is by far the method of choice for any business trying to increase its sales and market share, regardless of the industry. Whether your company provides a service or product, all companies can benefit from search engine optimization. One of the most important ways of generating new business and targeting your … Read more
