Ramp Up Your Holiday Marketing Efforts With These Top Tips

In the midst of the holiday hustle and bustle, businesses are searching for ways to make the most of the holiday season. From hosting holiday sales to giving back to communities, the holidays are a wonderful time to build awareness of your business. There are so many ways to spread the joy of the holidays […]
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How To Make Sense of Your Target Audience & Sales Funnel

Let’s perform a thought experiment. Lets say that you have 100 people in a room. They all need whatever product or service you’ve got to offer. Of these 100 people, some of them have already fulfilled this need. These people are content to leave things as they are. They are not in the market to […]
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How To Build A Successful Internet Marketing Strategy

Internet marketing isn’t a game where success can be guaranteed right out the gate. As one of the owners of Fannit, I do, however, believe in two key aspects of Internet Marketing and success. First, I believe that: 1. You can optimize your campaigns for success by using the right principles Even though industries vary and tactics may […]
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Internet Marketing and Industry Maturing – Great News for Clients Looking for Marketing Help

I recently read an interview Lee Odden posted on TopRank Online Marketing Blog which outlined an amazing training program — We Build Web Pages, created for those looking to become internet marketing experts. But, what was more amazing is how far the Internet marketing industry has traveled in the last few years in their ability […]
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Newsjacking Should Be A Part Of Your Internet Marketing Strategy. Here’s Why.

As marketers, business owners, or marketing managers, we’re always looking for more tools that can be added to our palette of internet marketing tactics. This is one of those tactics. You may have never heard of the term newsjacking, but you’ve probably already guessed from the term alone that it has something to do with […]
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Website Fundamentals: How To Use Calls-To-Action To Drive Leads & Sales

In our ever changing world of business and marketing, the internet has slowly been working its way up to being one of the biggest and most popular methods of marketing. By having a website to display their materials or products, business are now able to have a wider outreach and more contact with potential customers. […]
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Is PageRank Finally Dead? What Does That Mean For SEO?

In a recent article put out by the Huffington Post titled “With Page Rank (Presumably) Gone, Will SEO Survive?” the author discusses how Google will be retiring the web browser extension that allows you to see a website’s Google PageRank. The article was quite a hit and has seen over 229,800 shares the last time I checked, but […]
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How to Make Facebook Marketing an Asset for Your Marketing Campaigns

With the large amount of changes in Facebook over the last few years, reaching an audience has become a much more difficult task – and along with the advent of Facebook advertising, using Facebook as a mere social media marketing platform has become a little more difficult. Wide reach may be tough, but not impossible. […]
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The Art Of Persuasion & Conversion Rate Optimization (CRO)

Not a lot of time is spent, it seems, on the art of persuasion in Conversion Rate Optimization. This isn’t to say that it’s not out there. There are tons of writeups out there detailing ideas for how to get people to do stuff online. Some of them list dozens of different conversion techniques, for […]
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Is Content Marketing Still Worth It?

While perusing the news of the internet marketing world, I came across an interesting article from VentureBeat News — “Content in crisis: Content marketing vs. sales enablement.” My interest was instantly sparked. I am, after all, a content marketer. If my content is in crisis, I certainly want to be the first to know. What […]
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