Is Content Marketing Still Worth It?

While perusing the news of the internet marketing world, I came across an interesting article from VentureBeat News — “Content in crisis: Content marketing vs. sales enablement.” My interest was instantly sparked. I am, after all, a content marketer. If my content is in crisis, I certainly want to be the first to know. What […]
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What is Inbound Marketing?

Inbound Marketing. It’s quickly becoming one of the big buzzwords in the marketing world. Inbound has been called a variety of different things in the past in reference to it’s various sub-disciplines. SEO, PPC, content marketing, social media, and a host of other marketing tactics have each called it a different thing. Only recently has […]
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The Real Dangers of Website Redesign: You Might Be Left With A Lot Less Revenue

According to experts, every 5 to 6 years, your website needs a complete redesign. Design trends and modern creative elements change over time, and your users are expecting a website design that is up to date, easy to use, and on-par with the common trends. However, before launching into an intensive redesign of your website, […]
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Best Kept Secrets to Social Media Marketing

Recently, Forbes released a great article sharing Five Important Digital Marketing Elements to Consider to create a strong digital footprint. In today’s world, in order to grow as a business, including a digital marketing strategy in your marketing plan is vital in order to create brand recognition and visibility, new client connections and ultimately grow […]
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The Missing Piece: How To Boost Your Content Campaigns By Simply Connecting With Your Client

On October 24th, Search Engine Journal released a great article highlighting 5 untapped content ideation tips that many content marketers and business owners rarely consider using to generate content creation topic ideas. In our experience as content writers, these types of tips can be quite handy for content creation and developing topics. After all, when you’re doing […]
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3 Decisive Changes Google Made to SEO

There’s an inside joke at our Fannit office that one year of real time in an industry is about three years in the SEO world. Changes and developments occur so fast in the land of SEO that it makes it imperative that we keep up with the times. Check out these three changes that Google […]
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The Top Content Marketing Strategies That Google Loves

The world of online marketing is like stepping through the looking glass — on the outside, it looks very small. But in truth, online marketing is a vast and complex kingdom that regular consumers could never imagine. There are crawlers (also known as spiders), SEO, PPC, CRO, CTAs — a whole world of jargon that most […]
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The Key To Generating Leads Online For Your Business

When we are working with clients on fixing their marketing issues in the Seattle area, there are three main areas we address. The first area involves solving the obstacle of having no traffic, second, we help clients get leads, and third, we help our clients get sales by closing the loop of the inbound marketing […]
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The Biggest Misconception About Sales & Marketing

As an internet marketing company, we’ve been able to work with a wide variety of companies in the Seattle area and abroad whose internet marketing problems have been all over the board. Now, from my comment there, you may be thinking that the list of possible problems on the marketing problem board is quite large […]
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5 Reasons Why Content Marketing Is The Best Move For Your Company’s ROI

Content marketing and outbound sales strategies are often pitted against each other, like brutish bloodied boxers waiting for the bell. Some are convinced that one must win and the other must lose – and that’s unfortunate. I would suggest that we take the strengths of both and pit them against the real problem – doing […]
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