3 Good Reasons to Leave Automated SEO Software Alone

Working to optimize your website, service pages, blogs, and products can be a tedious and time consuming process. After all that time and effort, it’s no wonder that people start to look for SEO programs and softwares that will do it for them. Many SEO softwares claim to have successfully automated the SEO process to […]
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The Sales & Marketing Handshake: An Introduction To Closing More Leads Together

The world of sales has changed immensely. Not long ago, salespeople were the ones telling customers what they needed and why. The key difference between sales then and now is the expansion of information – and our access to it. Information is no longer controlled by the vendor and sales people. Instead, the customer now has […]
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Office Psychology Among Startups: How to Foster the Right Culture for Success [Guest Post]

Psychology in the workplace is inevitable since by definition, it involves working with people’s intellect, emotions and behaviors. In an article posted at Harvard Business Review, the author states that all organizations are political to some degree, and always will be, for underlying psychological reasons. Where startups are concerned, psychology in the workplace can be […]
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The 5 Benefits of Marketing Automation

Whether you are a small business or a large corporation, marketing automation has many benefits. To be frank, in this current marketing environment, a move towards a marketing automation strategy is a must. For small businesses, marketing automation is a powerful resource allowing a limited staff to run complex campaigns successfully and efficiently. Larger companies […]
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How to Generate Leads Online as an IT Company

The internet has changed drastically in recent years, causing the sales process to change significantly as well. Because of this explosive online growth, up to 80% of B2B sales cycles are actually completed before the buyer even considers contacting the vendor they are interested in. This change is significant for B2B companies, like IT management […]
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What Makes A Keyword Good For My Business, Anyway?

This is a great question. … and one we’ve been asked in one way or another by many of our clients. When it gets down to it, a ‘good keyword’ can have a lot of different meanings. Check out these definitions as an example: A good keyword could be… A query that is relevant to your […]
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Seattle Area Attorney The Jones Firm Receives New Responsive WordPress Website

The Jones Firm is a Seattle area law firm that specializes in serving individuals and families with award winning personal injury representation. Their approach has helped clients achieve a high level of success in regard to their personal injury claims. Dax Jones, the lead attorney of The Jones Firm, takes a personal interest in each client’s case. […]
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How to Use Social Media Marketing to Generate Leads

As of 2014, 74% of internet users in the United States use one or more social networking sites. And 72% of B2C marketers have acquired a customer through Facebook. Social media is not just a place to meet and talk to friends and family anymore. Social media is place to connect people digitally, and is […]
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7 Actionable Steps For Creating A Successful Blog Strategy

Creating a successful internet marketing strategy is a hot topic when it comes to business growth plans. At no other time have we seen such an influx of content, social media, and collaboration from businesses taking their online presence to further levels. In fact, you could probably say that we’ve seen a complete transformation of content in […]
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Tracking Is Essential In Identifying Your Actual Marketing Problems

Have you been in a meeting where someone said something like: “The website isn’t very valuable. All of our leads come from referrals looking us up to call.”  “Bots and crawlers account for almost all our website traffic.” “We never close any business from online leads.” Marketing problems seem to be everywhere. The most recent […]
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