The 5 Benefits of Marketing Automation

Whether you are a small business or a large corporation, marketing automation has many benefits. To be frank, in this current marketing environment, a move towards a marketing automation strategy is a must. For small businesses, marketing automation is a powerful resource allowing a limited staff to run complex campaigns successfully and efficiently. Larger companies […]
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How to Generate Leads Online as an IT Company

The internet has changed drastically in recent years, causing the sales process to change significantly as well. Because of this explosive online growth, up to 80% of B2B sales cycles are actually completed before the buyer even considers contacting the vendor they are interested in. This change is significant for B2B companies, like IT management […]
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What Makes A Keyword Good For My Business, Anyway?

This is a great question. … and one we’ve been asked in one way or another by many of our clients. When it gets down to it, a ‘good keyword’ can have a lot of different meanings. Check out these definitions as an example: A good keyword could be… A query that is relevant to your […]
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Seattle Area Attorney The Jones Firm Receives New Responsive WordPress Website

The Jones Firm is a Seattle area law firm that specializes in serving individuals and families with award winning personal injury representation. Their approach has helped clients achieve a high level of success in regard to their personal injury claims. Dax Jones, the lead attorney of The Jones Firm, takes a personal interest in each client’s case. […]
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How to Use Social Media Marketing to Generate Leads

As of 2014, 74% of internet users in the United States use one or more social networking sites. And 72% of B2C marketers have acquired a customer through Facebook. Social media is not just a place to meet and talk to friends and family anymore. Social media is place to connect people digitally, and is […]
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7 Actionable Steps For Creating A Successful Blog Strategy

Creating a successful internet marketing strategy is a hot topic when it comes to business growth plans. At no other time have we seen such an influx of content, social media, and collaboration from businesses taking their online presence to further levels. In fact, you could probably say that we’ve seen a complete transformation of content in […]
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Tracking Is Essential In Identifying Your Actual Marketing Problems

Have you been in a meeting where someone said something like: “The website isn’t very valuable. All of our leads come from referrals looking us up to call.”  “Bots and crawlers account for almost all our website traffic.” “We never close any business from online leads.” Marketing problems seem to be everywhere. The most recent […]
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How Google and Twitter are Taking Social Media Marketing to the Next Level

Searching for Tweets is now easier than ever. Google and Twitter have finally made a deal to show Tweets in Google search results in real time. Twitter is extremely fast paced, which is a huge part of the appeal of the social networking site. The downfall, however, of the constantly moving site, it can be […]
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5 Pay-Per-Click (PPC) Frequently Asked Questions For 2015 Planning

Pay-per-click has been deemed one of the most important aspects of a marketing budget. But as changes take place in the internet marketing environment, many marketers are wondering which initiatives are really worth their time and money.   And that’s a great question to be asking. But, in many cases, it’s difficult for businesses to […]
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Why Your Local Competitors Are Beating You Out

When you see a local competitor beating you out in the SERPS, it is natural to wonder why — what are they doing that is so successful? What strategies are they employing that you are not? Chances are, what they have that you are lacking is a solid local SEO service that is getting them […]
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